Last Updated: [01.01.2026]

Introduction - 

Essence Agency (“we,” “our,” or “us”) is a creative social media studio based in London, dedicated to building strategic, distinctive, and human-centered digital brands for founders, creators, and beauty professionals. We are committed to protecting your privacy and being transparent about how we collect, use, and safeguard your personal information.

This Privacy Policy explains how we handle your personal information when you visit our website, interact with us online, or use any of our services.

Information We Collect - 

Information You Provide Directly:

We collect information that you voluntarily share with us, including:

Email Sign-Ups: When you subscribe to newsletters, insights, or updates, we collect your email address and any additional information you choose to share.

Contact Forms: When you reach out through our website, we collect information such as your name, email address, business name, project details, and any additional information you provide.

Service Enquiries & Onboarding: When enquiring about or engaging in our services, we collect project information, business details, and communication records necessary for delivering our services.

Purchases (if applicable): If you purchase digital products or resources, we may collect payment and billing information required to process your order.

Direct Communications: Any information shared via email, calls, or messaging platforms.


Information Collected Automatically:

When you visit our website, we may automatically collect:
- IP address and approximate geographical location
- Browser type and device information
- Pages viewed and navigation patterns
- Time spent on the site
- Referring links
- Device identifiers
- Cookies and analytics data


Third-Party Information Sources -

We may receive information from third-party platforms we use, such as:

- Website hosting and analytics platforms
- Email marketing services
- Payment processors (if applicable)
- Social media platforms

These third parties may collect information in accordance with their own privacy policies.


How We Use Your Information -

We use collected information for purposes such as:

Service Delivery: To provide and manage our creative services, strategy development, content planning, and ongoing client support.

Communication: To respond to enquiries, discuss projects, send updates, and deliver newsletters or insights.

Business Operations: Including accounting, analytics, research, and internal administration.

Marketing: To share relevant content, offers, or updates (with your consent where required).

Legal & Compliance: To fulfil our obligations under applicable laws and regulations.

Website Improvement:To analyse performance and optimise user experience.


Legal Basis for Processing -

As a UK-based company, we process your data under UK GDPR based on:
- Consent 
- Contractual necessity
- Legitimate interest
- Legal obligation


How We Share Your Information -

We may share your information with:
Service Providers: 

Including but not limited to:
- Website hosting providers
- Email marketing platforms
- Payment processors
- Cloud storage providers
- Analytics services

Business Transfers: If the company undergoes restructuring, acquisition, or asset transfer.

Legal Requirements: If required by law, court order, or regulatory request.

We do not sell or rent personal data to third parties.


Data Security -

We use technical and organisational measures to protect your information.
However, no online system is entirely secure, and we cannot guarantee absolute protection.


Data Retention -

We retain personal information only as long as necessary for business purposes or legal requirements.

Typical retention:
- Email subscribers: until you unsubscribe
- Enquiry forms: 3–5 years
- Client project information: up to 7 years (for legal and accounting purposes)
- Analytics data: per third-party platform retention settings


Your Rights -

Under UK GDPR, you may have the right to:
- Access your information
- Correct inaccurate data
- Request deletion
- Withdraw consent
- Restrict processing
- Object to certain uses
- Request data portability

To exercise these rights, please contact us using the information provided below. We may need to verify your identity before responding to your request.

📩 katrin@essenceagency.co.uk


Cookies & Tracking -

Our site uses cookies to enhance your experience and analyse performance.
You may manage or disable cookies through your browser settings.


Third-Party Links - 

Our website may include links to external sites. We are not responsible for their privacy practices.


Children’s Privacy - 

We do not knowingly collect information from individuals under 18 years old.


International Data Transfers - 

Your data may be processed outside the UK.
Where this occurs, we follow UK GDPR-approved safeguards such as Standard Contractual Clauses.


Changes to This Policy -

We may update this Privacy Policy as needed. The latest version will always be available on our website.


Contact Us -

If you have any questions regarding this Privacy Policy or your personal information, please contact:

Essence Agency
📩 katrin@essenceagency.co.uk

Privacy Policy